How do you drive your product development to improve customer satisfaction and attract new customers? Simple – make sure you prioritise solving their most important problems and address the areas that they’re least satisfied with today!

Product prioritisation advice is full of what to do! But what about what you really shouldn’t be doing?

As a product manager, you may be tempted to create a roadmap purely based on customer feedback and requests, and what’s wrong with that?

Are you ready to take your problem-solving skills to the next level? If you’re tired of the same old incremental improvements and want to aim for solutions that are truly groundbreaking, then it’s time to embrace the power of 10x thinking!